When you are planning your online venture you should ask yourself what customers would want in an ecommerce site. The answer to that question is a lot of things. There are many things that can make your site popular with customers. A few are:

Flexible Payment Options - These will include credit card payments, debit card payments, online payments, e-check payments, and so on. The best ecommerce site will include as many payment options as possible. The more options you have the more likely a customer will come back to your site.

Uploading Time - If you go to a well known ecommerce site you will more then likely see that they have a fast uploading time. To make it convenient for the customers you should make your uploading time as fast as possible. If it takes a long time for a page to load, more than likely the customer will move on to the next site.

Fast order processing - the best ecommerce site will have a maximum of two to three clicks from the time the customer chose an item and the payment is processed. The more clicks that are required, the less likely is that the customer will come back for more.

Fast Payment Processing - processing your payment should be quick. A customer shouldn't have to wait forever to see if his or hers payment has been accepted.

Frames vs. non-frames - have your website functional in both the options. Many of the people who use slower version computers will remove the frame options from their browsing. If your main features are based on frames, then the customer who has disabled this feature will be lost on your site, think it is a bad site, and move on.

These are just some ways that you can make sure customers are getting the most out of your site. Your site can be number one when you take all these things into consideration. Make sure you leave your customers satisfied and coming back for more.